How Develop a Sponsorship Program with Radio Incentives
Maximize Your Reach. Multiply Your Impact.
You’ve got a great event lined up, but your budget's tight — and getting the word out isn’t as easy as it used to be.
You want the crowds. You want the sponsors. And you want the airtime. But making all those things work together feels like a juggling act.
We help organizations make their events bigger, louder, and more successful — by teaching you how to acquire larger sponsorships by offering on-air promotion.
CREATE SPONSORSHIP PACKAGES WITH RADIO
SPONSOR LEVEL PLANNING
Whether it’s a concert, a fundraiser, a local festival, or a business launch, we’ll show you how to create sponsorship packages that include radio spots — and how to use those sponsors to cover your costs.
This isn't just about selling airtime. It's about building a win-win.

OPTION 1:
SELF-ORGANIZED EVENT + RADIO SPONSORSHIPS
- We help you create a custom sponsorship plan
- You sell sponsorships for stages, activities, tents, etc.
- Your sponsors get their name on the radio — and you use those dollars to fund your advertising

OPTION 2:
MAKE BOB FM YOUR SPONSOR
- Make us your platinum (or higher) event sponsor
- We’ll help recruit additional sponsors and build spot packages around them
- You focus on your event, we help make it profitable
Real Talk
We’ve helped churches triple their event impact, farms grow annual events from small-town size to can't-miss draws.
Organizations who once paid for ads are now getting paid — because they learned how to structure sponsorships that make sense.
What You Get
- Guidance to create sponsor-driven radio packages
- Help pricing and naming sponsorship levels
- Access to decades of event experience
- On-air promotion included with sponsorships
- Flexible support — you run your event, we amplify it
Get more out of your your Minnesota radio advertising
Learn the tricks of the trade to leverage everything radio advertising can provide:

